Silver Infusion
Colloidal silver (Element 47) acts as a natural antimicrobial and anti-inflammatory agent — calming irritated skin while protecting the microbiome.
Our philosophy
The Future of Indian Skincare Is Barrier-Safe.
Indian skin is diverse, sensitised by climate, pollution, and decades of harsh formulations. The Element 47 was built to change that — with the intelligence of green chemistry and the precision of bioactive silver.
Green Chemistry
Every formula is built on the 12 principles of green chemistry — biodegradable, sustainably sourced, non-toxic from first ingredient to last.
Barrier-First
We don't strip and rebuild. We preserve and strengthen — because a healthy barrier is the foundation of all good skin.
Ultra-Safe
No parabens. No petrolatum. No unnecessary waxes. Formulated specifically for the sensitised skin common to Indian climates.
The science
The Science of Element 47
Rooted in peer-reviewed chemistry. Tested on Indian skin. Formulated without compromise.
Why Silver?
Silver — atomic number 47 — has been documented in medical literature for over a century. Colloidal silver in skincare disrupts harmful bacterial cell walls without disturbing the skin's beneficial microbiome.
Barrier Repair
Our formulations prioritise ceramide-analogues and humectant layering to rebuild the lipid matrix of compromised skin — restoring transepidermal water loss (TEWL) to optimal levels.
Microbiome Balance
Modern skin science understands the skin as an ecosystem. Silver helps maintain microbial diversity while our prebiotic actives feed the beneficial flora that keep skin resilient.
Clinically Non-Irritant
Every product undergoes HRIPT (Human Repeat Insult Patch Test) and dermatologist evaluation before launch — designed to pass even the most sensitive skin panels.
Argentum - Element 47 - Atomic Weight 107.87
The 47th element on the periodic table has been a cornerstone of antimicrobial medicine since antiquity. In skincare, sub-nanometric silver particles penetrate the upper epidermis to deliver controlled bioactivity — without systemic absorption.
The collection
Formulated to Perform. Designed to Last.
- NEW
The Element 47 Under Eye Serum
The Element 47 Under Eye Serum- Sliver Infused Soothing, Helps to reduce Dark Circles and Fine Lines
- The Element 47 Under Eye Serum- Sliver Infused Soothing, Helps to reduce Dark Circles and Fine Lines
- Designed for daily use
- Conscious chemistry
₹1,999.00
- NEW
The Element 47 Hydra Barrier Moisturizer
The element 47 Sliver Infused Hydra Barrier Moisturizer for Antioxidant support youthful Glow with Green Chemistry Crafted
- The element 47 Sliver Infused Hydra Barrier Moisturizer for Antioxidant support youthful Glow with Green Chemistry Crafted
- Designed for daily use
- Conscious chemistry
₹1,199.00
- NEW
The Element 47 LipBalm
The Element 47 - Lip Balm
- The Element 47 - Lip Balm
- Green Chemistry Crafted
- Conscious chemistry
₹799.00
- NEW
Silver-Infused Sunscreen SPF 50+ PA++++
Light as air. Strong as armour.
- Broad-spectrum UVA + UVB protection
- Strengthens skin barrier
- Brightens & evens tone
₹2,099.00
Why Element 47
Eight Reasons. No Exceptions.
Silver Infused
Colloidal Ag in every formula
Barrier First
Never strip. Always support.
Wax-Free
Lip Balm range entirely wax-free
Petrolatum-Free
No mineral oil derivatives
Green Chemistry
12 principles, strictly followed
Derm Tested
HRIPT certified formulations
Sensitive Safe
Built for sensitised Indian skin
Made in India
World-class labs. Indian roots
Founder
A note from the founder
I built The Element 47 because I believed India deserved a skincare brand that treated its consumers as intelligent adults.
We live in a country where summers hit 45°C and humidity can touch 90%. Where pollution, hard water, and synthetic fragrances have sensitised an entire generation of skin. And yet, the skincare marketed to us is often designed for other climates — or built on cheap chemistry.
The Element 47 exists to close that gap. Not with herbs or tradition — but with the most advanced, honest green chemistry available. Rooted in India. Built for the world. Designed to last until 2040 and beyond.
The Founder
The Element 47 · India
Testimonials
Results That Speak. Skin That Shows It.
3.77 reviews
3 out of 5 stars
Super Product I'm using Daily in the Morning.
4 out of 5 stars
Killer Queen is so pretty on my lips-it’s a cross between burgundy with pink opalesque sparkles. It’s super moisturizing and doesn’t leave my lips dry.
5 out of 5 stars
"Absolutely love it! So smooth and blendable, shades are vibrant and long-lasting.. great quality for the price."
Begin your reset
Reset Your Skin.
The most intelligent decision your skin will ever thank you for.